You’re already a big winner when you’re in front of your webinar audience. Participants were interested enough in your content to register, hold space on their calendar, then show up attentively to your webinar. They have self-qualified themselves as being in the market for the type of product or service you offer, and think you’re the God of SEO (or whatever your schpeel is on).
Webinars are a form of online education whose purpose is to pass skills or knowledge across to those who want to learn. They are very useful and highly detailed in their nature and if they are explaining a concept, nothing will be left out of the explanations. Webinars are important in the modern world where putting together pieces of information in order to muster a skill or some knowledge becomes very hard and involving. However, the use of a webinar cuts down the costs and brings lots of benefits, even including making money with webinars.
To attract more participants, you can start from some free webinars for certain times. Once you can get webinars well prepared, run webinars interactively and show the great value of your webinar, more and more participants will be willing to pay for your entire webinars and then it's a good chance to create paid webinars to monetise your expertise.
Let’s face it. Your audience has been conditioned to think “show me the money” by all the scams, gimmicks and otherwise sketchy products out there (and if not that, through Jerry McGuire movie quips for sure). If attendees still haven’t purchased anything several days after your webinar, they are probably thinking, “Your product sounds great, but show me real results from real people like me.”
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