You can do this through statistics or survey results from your existing customers. Imagine the conversion capability of a statement like, “Seventy percent of customers using our product shaved 10 points off their golf game within a month!” You can just hear them clicking your CTA. Just be sure not to make any outrageous claims—especially income claims. You want to preserve their sense of trust in you.
In May 1995, PictureTel announced LiveShare Plus[15] as a general-use data collaboration product for Windows-based personal computers. The software allowed application sharing, user-granted control of a remote PC, shared whiteboard markup, file transfer, and text messaging. List price was given as $249 per computer. PictureTel referenced an agreement with Microsoft in its announcement press release, and a May 26, 1995 memo from Bill Gates to Microsoft executive staff and direct reports said "Our PictureTel screen sharing client allowing Window sharing should work easily across the Internet."[16]
In 1996, PlaceWare was founded as a spinoff from Xerox PARC. In November of that year, PlaceWare Auditorium was described in a public talk at Stanford University as allowing "one or more people to give an interactive, online, multimedia presentation via the Web to hundreds or thousands of simultaneous attendees; the presentation can include slides (made in PowerPoint or any GIF-image editor), live annotation on the slide images, real-time polls of the audience, live audio from the presenter and those asking questions, private text and audio conversations in the auditorium's "rows", and other features."[18] PlaceWare Auditorium was formally announced in March 1997 at a price of $150 per simultaneous user.[19]
For example, if you’re hosting a webinar on how to use WordPress blogs, and participants are asking a lot about increasing traffic, you could position your email like this: “I’m getting a lot of questions about boosting traffic to your blogs, so I’m throwing in a bonus how-to guide which will be sold later for $97, but you’ll get it free if you act now.”

You’re already a big winner when you’re in front of your webinar audience. Participants were interested enough in your content to register, hold space on their calendar, then show up attentively to your webinar. They have self-qualified themselves as being in the market for the type of product or service you offer, and think you’re the God of SEO (or whatever your schpeel is on).
In April 1999, Vstream introduced the Netcall product for web conferencing as "a fee-based Internet software utility that lets you send business presentations and other graphic information via e-mail to a Vstream server. Vstream converts the content, again using streaming technology, and makes the presentation available for viewing by up to 1,200 people at a time."[28] Vstream changed the company name to Evoke Communications in 2000, with a further change to Raindance Communications in 2002. In February 2006, Raindance was acquired by the InterCall division of West Corporation.
Rather than the 7% or so fee investment banks may charge for flying planeloads of investment bankers around the world, companies like Slack can simply hold a webinar. — Michael J. Coren, Quartz, "After Slack, the IPO market might never be the same," 19 June 2019 Emily's List: An organization dedicated to electing prochoice Democratic women to office by guiding women through their campaigns from start to finish, with trainings, webinars, and volunteer support. — Glamour, "Here’s How You Can Help Women in States With Extreme Abortion Bans Right Now," 15 May 2019 The Liquor and Cannabis Board plans to hold a webinar on October 16 to address questions about its reevaluation of edibles. — Heidi Groover, The Seattle Times, "Washington to ‘reevaluate’ marijuana edibles, crack down on products that might appeal to kids," 5 Oct. 2018 The initial program ran for 12 weeks, with three in-person gatherings in New York, in Austin, Texas, and at Facebook headquarters in Menlo Park, Calif., as well as weekly webinars and weekly individual training sessions with each publisher. — Lukas I. Alpert, WSJ, "Facebook Gives Local Newspapers Tips on How to Boost Subscriptions," 2 Aug. 2018 Correction: This story has been updated to reflect FMCA’s planned webinars are on social media training and video recording. — Maria Elena Vizcaino, OrlandoSentinel.com, "Florida League of Cities launches organization for local government spokespeople," 26 June 2018 Those looking to ditch their day jobs and start an online business that’s more than a side hustle can tune into a webinar with Regina Renaye, who founded her own virtual assistant business, Anywhere Admin. — Margeaux Sippell, BostonGlobe.com, "Weekend business agenda," 29 June 2018 The proceedings will appear via webinar at https://alabamadcnr.adobeconnect.com/redsnapperconference . — Frank Sargeant, AL.com, "White bass, wild turkeys and red snapper in the outdoor news," 21 Mar. 2018 Those looking to get started in the real estate business, even with no prior knowledge, are invited to log in to a webinar on how to make money in real estate investing. — Margeaux Sippell, BostonGlobe.com, "Weekend business agenda," 7 June 2018
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