Unveiled in 1996 by InSoft Inc., CoolTalk was a multimedia software tool that let PC users view data displayed on a shared whiteboard, exchange real-time messages via a chat tool or speak with each other via a TCP/IP voice connection. The product worked with Microsoft Sound System-compatible audio boards and was available in a 14.4-kbit/s version or 28.8-kbit/s version. CoolTalk was later packaged with popular Web browsers of the time.[20] CoolTalk 14.4 and 28.8 sold for $49.95 and $69.95, respectively, in 1996.[11][21]
Once you’ve revealed what’s behind the curtain, your next job is to drive the sale home with some old-fashioned psychology. This is where you remind them of their misery and how your product can swoop in to save them. Create a visual of success they can relate to, and use the word “imagine,” as it’s one of the most powerful words in the English language.

Your product may be a physical item, a piece of software or even a kind of service. Webinars allow you to give real-time demonstrations and presentations with various features to promote vividly to the audience. For example, ezTalks Webinar can help to show the product with ultra-high-definition video and crystal-clear audio quality. For another example, ezTalks helps to share your latest presentations, documents or video clips and get everyone on the same page flexibly. What's more, the real users' questions on the product can be answered online quickly and the webinar Polls & Survey function may drive you better know about market demand, which can build or improve the relationships between the seller and customers. This can definitely boost your product sales. More importantly, many customers may be willing to pay to attend the webinar after you can get more followers and establish yourself an as authority in your industry, as they believe they can receive exclusive content and educational materials. 
Having a great product and some charm isn’t enough. The reality is that your webinar audience is diverse in their budget, trust and communication style. You need to be skilled at appealing to a wide audience through a variety of sales strategies, while consistently spelling out the benefits of what you have to offer and how you can bring value to their lives.

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