Once you’ve revealed what’s behind the curtain, your next job is to drive the sale home with some old-fashioned psychology. This is where you remind them of their misery and how your product can swoop in to save them. Create a visual of success they can relate to, and use the word “imagine,” as it’s one of the most powerful words in the English language.
For example, if you’re hosting a webinar on how to use WordPress blogs, and participants are asking a lot about increasing traffic, you could position your email like this: “I’m getting a lot of questions about boosting traffic to your blogs, so I’m throwing in a bonus how-to guide which will be sold later for $97, but you’ll get it free if you act now.”

For the example above, this might sound like, “If you’re tired of people asking to pass you on the golf course, this product is for you. Imagine how it will feel when you start winning games, and accepting business golf match invitations, because you’re confident in your newfound golf game. This program can help you make steady improvement that you’ll begin seeing within a couple of rounds.”


The term "webinar" is a portmanteau of web and seminar, meaning a presentation, lecture, or workshop that is transmitted over the web. The coined term has been attacked for improper construction,[2] since "inar" is not a valid root. Webinar was included on the Lake Superior University 2008 List of Banished Words,[3] but was included in the Merriam-Webster dictionary that same year.[4]

Create a presentation you can deliver which is related to that product. The presentation should be helpful and useful, and mostly pure content. If the webinar is going to be an hour long, then you should have at least 45-50 minutes of good, solid content in there before you ever even talk about the product. An exception would be if the entire point of the webinar is how to use that product.


Don’t feel you need to do a weekly series. A monthly series works just fine, though twice a month is a nice middle ground. And if your schedule is too busy (and let’s be honest, of course it is…), then use a webinar platform like EverWebinar to host an automated webinar. You won’t even need to be there. Heck, you could be kicking it in Belize with a Pina Colada, watching the sales roll in while your webinar is running without you.


For the example above, this might sound like, “If you’re tired of people asking to pass you on the golf course, this product is for you. Imagine how it will feel when you start winning games, and accepting business golf match invitations, because you’re confident in your newfound golf game. This program can help you make steady improvement that you’ll begin seeing within a couple of rounds.”
You’re already a big winner when you’re in front of your webinar audience. Participants were interested enough in your content to register, hold space on their calendar, then show up attentively to your webinar. They have self-qualified themselves as being in the market for the type of product or service you offer, and think you’re the God of SEO (or whatever your schpeel is on).

A good webinar software should be selelcted during the preparation. But how to choose the right one and how to do a webinar for free ? Having yourself equipped with the proper webinar tool for creating your own webinar plays an important role in the online presentation process, as you will be able to demonstrate a concept to the participants in an easy way. And the webinar tool shoul allow you to create paid webinars, which make sure you can make money with webinars in a easy and safe way.
Rather than the 7% or so fee investment banks may charge for flying planeloads of investment bankers around the world, companies like Slack can simply hold a webinar. — Michael J. Coren, Quartz, "After Slack, the IPO market might never be the same," 19 June 2019 Emily's List: An organization dedicated to electing prochoice Democratic women to office by guiding women through their campaigns from start to finish, with trainings, webinars, and volunteer support. — Glamour, "Here’s How You Can Help Women in States With Extreme Abortion Bans Right Now," 15 May 2019 The Liquor and Cannabis Board plans to hold a webinar on October 16 to address questions about its reevaluation of edibles. — Heidi Groover, The Seattle Times, "Washington to ‘reevaluate’ marijuana edibles, crack down on products that might appeal to kids," 5 Oct. 2018 The initial program ran for 12 weeks, with three in-person gatherings in New York, in Austin, Texas, and at Facebook headquarters in Menlo Park, Calif., as well as weekly webinars and weekly individual training sessions with each publisher. — Lukas I. Alpert, WSJ, "Facebook Gives Local Newspapers Tips on How to Boost Subscriptions," 2 Aug. 2018 Correction: This story has been updated to reflect FMCA’s planned webinars are on social media training and video recording. — Maria Elena Vizcaino, OrlandoSentinel.com, "Florida League of Cities launches organization for local government spokespeople," 26 June 2018 Those looking to ditch their day jobs and start an online business that’s more than a side hustle can tune into a webinar with Regina Renaye, who founded her own virtual assistant business, Anywhere Admin. — Margeaux Sippell, BostonGlobe.com, "Weekend business agenda," 29 June 2018 The proceedings will appear via webinar at https://alabamadcnr.adobeconnect.com/redsnapperconference . — Frank Sargeant, AL.com, "White bass, wild turkeys and red snapper in the outdoor news," 21 Mar. 2018 Those looking to get started in the real estate business, even with no prior knowledge, are invited to log in to a webinar on how to make money in real estate investing. — Margeaux Sippell, BostonGlobe.com, "Weekend business agenda," 7 June 2018
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