To attract more participants, you can start from some free webinars for certain times. Once you can get webinars well prepared, run webinars interactively and show the great value of your webinar, more and more participants will be willing to pay for your entire webinars and then it's a good chance to create paid webinars to monetise your expertise.
Your product may be a physical item, a piece of software or even a kind of service. Webinars allow you to give real-time demonstrations and presentations with various features to promote vividly to the audience. For example, ezTalks Webinar can help to show the product with ultra-high-definition video and crystal-clear audio quality. For another example, ezTalks helps to share your latest presentations, documents or video clips and get everyone on the same page flexibly. What's more, the real users' questions on the product can be answered online quickly and the webinar Polls & Survey function may drive you better know about market demand, which can build or improve the relationships between the seller and customers. This can definitely boost your product sales. More importantly, many customers may be willing to pay to attend the webinar after you can get more followers and establish yourself an as authority in your industry, as they believe they can receive exclusive content and educational materials. 

Real-time text chat facilities such as IRC appeared in the late 1980s. Web-based chat and instant messaging software appeared in the mid-1990s. The PLATO computer learning system allowed students to collaborate on networked computers to accomplish learning tasks as early as the 1960s, but the early networking was not accomplished via the World Wide Web and PLATO's collaborative goals were not consistent with the presenter-audience dynamic typical of web conferencing systems.[8] PLATO II, in 1961, featured two users at once.[9]
In February 1998, Starlight Networks[22] released StarLive! (the exclamation point being part of the product name).[23] The press release said "customers can access familiar Web browser interfaces to view live and pre-recorded corporate presentations, along with synchronized slides. End users can communicate directly with the presenter using real-time chat technology and other Web-based collaboration tools."
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