To attract more participants, you can start from some free webinars for certain times. Once you can get webinars well prepared, run webinars interactively and show the great value of your webinar, more and more participants will be willing to pay for your entire webinars and then it's a good chance to create paid webinars to monetise your expertise.
In 1996, PlaceWare was founded as a spinoff from Xerox PARC. In November of that year, PlaceWare Auditorium was described in a public talk at Stanford University as allowing "one or more people to give an interactive, online, multimedia presentation via the Web to hundreds or thousands of simultaneous attendees; the presentation can include slides (made in PowerPoint or any GIF-image editor), live annotation on the slide images, real-time polls of the audience, live audio from the presenter and those asking questions, private text and audio conversations in the auditorium's "rows", and other features." PlaceWare Auditorium was formally announced in March 1997 at a price of $150 per simultaneous user.
The term "webcast" derives from its original similarity to a radio or television broadcast. Early usage referred purely to transmission and consumption of streaming audio and video via the World Wide Web. Over time, webcast software vendors have added many of the same functional capabilities found in webinar software, blurring the distinction between the two terms. Webcasts are now likely to allow audience response to polls, text communication with presenters or other audience members, and other two-way communications that complement the consumption of the streamed audio/video content.
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