Financial Services Institutions have especially complex environments, but must be able to serve their customers with simpler processes and personalized experiences. However, point solutions and legacy systems have created disjointed experiences and workflows for customers and agents alike, leading to poor customer experience (CX). In this live event, join Appian thought leaders Michael … Continue Reading...
For example, if you’re hosting a webinar on how to use WordPress blogs, and participants are asking a lot about increasing traffic, you could position your email like this: “I’m getting a lot of questions about boosting traffic to your blogs, so I’m throwing in a bonus how-to guide which will be sold later for $97, but you’ll get it free if you act now.”
Having a great product and some charm isn’t enough. The reality is that your webinar audience is diverse in their budget, trust and communication style. You need to be skilled at appealing to a wide audience through a variety of sales strategies, while consistently spelling out the benefits of what you have to offer and how you can bring value to their lives.

For example, if you’re hosting a webinar on how to use WordPress blogs, and participants are asking a lot about increasing traffic, you could position your email like this: “I’m getting a lot of questions about boosting traffic to your blogs, so I’m throwing in a bonus how-to guide which will be sold later for $97, but you’ll get it free if you act now.”
After you create your own webinar, it's crucial to prepare your webinars in advance and whenever you are about to undertake the process, be prepared to do a lot of digging. On the Internet, you might have to create an actual live demonstration that shows what the participants would expect from their attempts and other useful links they might need to host their own projects. Preparing a webinar for the learners or peers is an involving process and you must be prepared to spend time in getting all the details correct and going all over it with a fine-tooth comb to avoid releasing a half-baked webinar to eager participants. Only when you prepare the valuable webinar content and hit the market accurately, can you make your own webinar profitable.

Unveiled in 1996 by InSoft Inc., CoolTalk was a multimedia software tool that let PC users view data displayed on a shared whiteboard, exchange real-time messages via a chat tool or speak with each other via a TCP/IP voice connection. The product worked with Microsoft Sound System-compatible audio boards and was available in a 14.4-kbit/s version or 28.8-kbit/s version. CoolTalk was later packaged with popular Web browsers of the time.[20] CoolTalk 14.4 and 28.8 sold for $49.95 and $69.95, respectively, in 1996.[11][21]
In December 2003, Citrix Systems acquired Expertcity, giving it the GoToMyPC and GoToAssist products.[29] The acquired company was renamed as the Citrix Online division of Citrix Systems. In July 2004, Citrix Online released GoToMeeting as its first generic web conferencing product.[30] In June 2006, GoToWebinar was added, allowing additional registration and reporting functionality along with larger capacity in sessions.[31]
Urgency and scarcity are the holy grail of webinar offers. Pounce on your audience’s high energy and attention by slapping on a sense of urgency or scarcity so they will bite before their next meeting or before some social notification pops up on their screen. What you don’t want to happen is lose a sale simply because an interested prospect who planned to purchase forgot to return.
How to use Zoom Webinar to ROCK your webinar! I have tried four other platforms and Zoom is hands-down the BEST overall value and best for generating income during your webinar. You will receive a step-by-step recorded tutorial showing you how to set up a live webinar on Zoom. This is a mystery to many but it is not hard once you know how to do it! You will have access to this video recording 24/7. If I can do it...so can you! Remember I'm from the "typewriter" generation. ; ) 

Create a presentation you can deliver which is related to that product. The presentation should be helpful and useful, and mostly pure content. If the webinar is going to be an hour long, then you should have at least 45-50 minutes of good, solid content in there before you ever even talk about the product. An exception would be if the entire point of the webinar is how to use that product.
Real-time text chat facilities such as IRC appeared in the late 1980s. Web-based chat and instant messaging software appeared in the mid-1990s. The PLATO computer learning system allowed students to collaborate on networked computers to accomplish learning tasks as early as the 1960s, but the early networking was not accomplished via the World Wide Web and PLATO's collaborative goals were not consistent with the presenter-audience dynamic typical of web conferencing systems.[8] PLATO II, in 1961, featured two users at once.[9]

Let’s face it. Your audience has been conditioned to think “show me the money” by all the scams, gimmicks and otherwise sketchy products out there (and if not that, through Jerry McGuire movie quips for sure). If attendees still haven’t purchased anything several days after your webinar, they are probably thinking, “Your product sounds great, but show me real results from real people like me.”

"I invested $10,000 to learn similar content from another well-known industry leader a few years ago. I left Tamara's two-hour online workshop even better equipped and ready to take action to step up my game of leading successful webinars. Being able to learn the content and how-to information by webinar without having to drive or fly anywhere is a huge value. And I invested about $9500 less to boot! I highly recommend this training."
Financial Services Institutions have especially complex environments, but must be able to serve their customers with simpler processes and personalized experiences. However, point solutions and legacy systems have created disjointed experiences and workflows for customers and agents alike, leading to poor customer experience (CX). In this live event, join Appian thought leaders Michael … Continue Reading...
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