You can do this through statistics or survey results from your existing customers. Imagine the conversion capability of a statement like, “Seventy percent of customers using our product shaved 10 points off their golf game within a month!” You can just hear them clicking your CTA. Just be sure not to make any outrageous claims—especially income claims. You want to preserve their sense of trust in you.
Your product may be a physical item, a piece of software or even a kind of service. Webinars allow you to give real-time demonstrations and presentations with various features to promote vividly to the audience. For example, ezTalks Webinar can help to show the product with ultra-high-definition video and crystal-clear audio quality. For another example, ezTalks helps to share your latest presentations, documents or video clips and get everyone on the same page flexibly. What's more, the real users' questions on the product can be answered online quickly and the webinar Polls & Survey function may drive you better know about market demand, which can build or improve the relationships between the seller and customers. This can definitely boost your product sales. More importantly, many customers may be willing to pay to attend the webinar after you can get more followers and establish yourself an as authority in your industry, as they believe they can receive exclusive content and educational materials. 
Your product may be a physical item, a piece of software or even a kind of service. Webinars allow you to give real-time demonstrations and presentations with various features to promote vividly to the audience. For example, ezTalks Webinar can help to show the product with ultra-high-definition video and crystal-clear audio quality. For another example, ezTalks helps to share your latest presentations, documents or video clips and get everyone on the same page flexibly. What's more, the real users' questions on the product can be answered online quickly and the webinar Polls & Survey function may drive you better know about market demand, which can build or improve the relationships between the seller and customers. This can definitely boost your product sales. More importantly, many customers may be willing to pay to attend the webinar after you can get more followers and establish yourself an as authority in your industry, as they believe they can receive exclusive content and educational materials. 
Web conferencing may be used as an umbrella term for various types of online collaborative services including web seminars ("webinars"), webcasts, and peer-level web meetings. It may also be used in a more narrow sense to refer only to the peer-level web meeting context, in an attempt to disambiguate it from the other types of collaborative sessions.[1] Terminology related to these technologies is inexact, and no generally agreed upon source or standards organization exists to provide an established usage reference.
To attract more participants, you can start from some free webinars for certain times. Once you can get webinars well prepared, run webinars interactively and show the great value of your webinar, more and more participants will be willing to pay for your entire webinars and then it's a good chance to create paid webinars to monetise your expertise.
In April 1999, Vstream introduced the Netcall product for web conferencing as "a fee-based Internet software utility that lets you send business presentations and other graphic information via e-mail to a Vstream server. Vstream converts the content, again using streaming technology, and makes the presentation available for viewing by up to 1,200 people at a time."[28] Vstream changed the company name to Evoke Communications in 2000, with a further change to Raindance Communications in 2002. In February 2006, Raindance was acquired by the InterCall division of West Corporation.
After you create your own webinar, it's crucial to prepare your webinars in advance and whenever you are about to undertake the process, be prepared to do a lot of digging. On the Internet, you might have to create an actual live demonstration that shows what the participants would expect from their attempts and other useful links they might need to host their own projects. Preparing a webinar for the learners or peers is an involving process and you must be prepared to spend time in getting all the details correct and going all over it with a fine-tooth comb to avoid releasing a half-baked webinar to eager participants. Only when you prepare the valuable webinar content and hit the market accurately, can you make your own webinar profitable.

Web conferencing software is invoked by all participants in a web meeting. Some technologies include software and functionality that differs for presenters and attendees. Software may run as a web browser application (often relying on Adobe Flash, Java, or WebRTC to provide the operational platform). Other web conferencing technologies require download and installation of software on each participant's computer, which is invoked as a local application. Many web conferencing vendors provide the central connectivity and provisioning of meeting "ports" or "seats" as a hosted web service, while others allow the web conference host to install and run the software on its own local servers. Another installation option from certain vendors allows for use of a proprietary computer appliance that is installed at the hosting company's physical location.

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